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Overcoming Objections
Objections happen. However, they are great opportunities to build trust, improve the channels of communication and create a strong promoter for your business. How can you turn an objector into an advocate?
This month, I’ve sent tips to help you overcome common objections from your clients. Page one gives an overview of the LIMS—Listen, Isolate, Mirror and Solve—formula, an effective system designed to help you overcome the objections of buyers and sellers.

Page two outlines common objections that you may encounter and offers dialogues that help to diffuse the situation.

Remember, your success is my top priority, and I am here to help. Please feel free to contact me at anytime or visit




Shami Sandhu|  Broker/Owner
RE/MAX river city| 301, 10171 Saskatchewan Drive | Edmonton, Alberta T6E 4R5
780 439 7000| F 780 439 7248|
Overcoming objections
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Do Unexpected Extras
Referrals are vital to the success of your business. In order to get more referrals, you must continue to build trust and confidence with your clients and leave them with a positive impression of the experience. What’s the easiest way to do this? Through unexpected extras!
This month, I’ve sent important information about how the unexpected extras—the small gestures that show you care—can lead to more referrals.  Page one delves into how to discover the unexpected extras that will benefit your business. Page two outlines five types of unexpected extras and gives examples that you can easily incorporate into your business.
Remember, your success is my top priority, and I am here to help. Please feel free to contact me to discuss your business and how RE/MAX river city can help you build your business.


Shami Sandhu, CRES|  Broker/Owner
RE/MAX river city| 301, 10171 Saskatchewan Drive | Edmonton, Alberta T6E 4R5
T 780 439 7000 | F 780 439 7248||
Do Unexpected Extras
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By Amanda Okker, RE/MAX Times Online Editor

A new wave of first-time homebuyers is hitting Canada. In a special series of stories, four RE/MAX agents explain how they accommodate first-time buyers in their markets. Their various approaches contain a wide variety of good ideas.

Expert No. 1: Alex Wilson, RE/MAX Condos Plus, Toronto, Ontario
For Alex Wilson, first-time buyers account for the vast majority of his clientele, largely because they're his peers.

"I do a lot of online networking through social media," says Wilson, a 100 Percent Club member. "I'm spending time developing my Facebook profile and business website to create a couple of good 'destinations' for people to find me."

Tips: 'Get to know them and build trust'

1. Boost face time – I throw a lot of client-appreciation and charity events to build up my network of friends and customers. I do almost no traditional marketing, such as flyers and billboards. Hundreds come to my annual charity boat cruise on Lake Ontario and other gatherings like Buffalo Bills tailgate parties. They get to know me and what I'm all about. There's no hard selling, but I let them know I'm an agent and they can approach me when they have real estate questions.
2. Get on Facebook – It's a big method of promotion, because that's where most young first-timers are. At each event I host, I collect everyone's contact information and later add as many as I can as Facebook friends. I'm up to 750 or so. Then through Facebook and word of mouth, I advertise my next event. It's not a fan page, just my regular Facebook page, and it's completely open for viewing. I only add people as friends who I've met and know. Facebook is a great way to communicate.
3. Wear kid gloves – When I'm first dealing with first-time buyers, they're very nervous about going into an incredible amount of debt. I want to make them comfortable with the entire process, step-by-step. That means starting with prequalification, understanding amortization and feeling comfortable with a certain mortgage payment. After initial "training," I give them a little real estate test to make sure they know where we're headed.
© 2010 RE/MAX, LLC. RE/MAX Affiliates may share this article, provided they do not charge for it and this notice is included. All other rights reserved.
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For Immediate Release


RE/MAX River City Plays Role in Helping RE/MAX Network Raise $100 Million for Children’s Miracle Network



Edmonton March 10, 2010— RE/MAX Associates at RE/MAX River City have been supporters of Children's Miracle Network since 1992 and have made regular donations to the children’s charity. These funds have helped RE/MAX, a leading real estate franchisor, arrive at an amazing milestone: $100 million dollars raised over the past 18 years for Children’s Miracle Network, which raises funds for more than 170 pediatric hospitals. In doing so, RE/MAX became one of the top three Children's Miracle Network donors of all time.


The funds raised by RE/MAX River City go to the Stollery Children's Hospital to help treat children needing expert medical care. “Supporting our local Children's Miracle Network hospital is part of the RE/MAX ethic. Our agents are immensely proud to support the Stollery Children's Hospital,” said Shami Sandhu.”We all feel it is important to give back to this community in which we earn our living and raise our families.”


The donations from hundreds of RE/MAX offices and thousands of RE/MAX Associates amount to millions of dollars each year for children’s hospitals. RE/MAX primarily raises funds through the Miracle Home® program where Associates make a contribution to Children’s Miracle Network with each closed transaction. RE/MAX offices and agents also sponsor golf tournaments, host art auctions and organize a variety of other fundraising activities throughout the year.


“When you take into account that the real estate industry was hit harder than any other by the economic recession, it’s overwhelming that RE/MAX Associates raised $7 million for Children’s Miracle Network in 2009 alone, bringing their total to a landmark $100 million,” said Scott Burt, president and CEO, Children’s Miracle Network.


”Knowing that children’s hospitals have been impacted deeply by the downturn in philanthropic giving, RE/MAX Associates worked harder than ever to support Children’s Miracle Network and the children in our communities,” said Vinnie Tracey, president, RE/MAX International, Inc.


RE/MAX has been a corporate fundraising sponsor since 1992 and has raised $100 million for children’s hospital over the past 18 years.These much needed funds given to Children’s Miracle Network hospitals may be used for specialized medical care, research and education.



About Children's Miracle Network

Children’s Miracle Network is an international non-profit organization that raises funds for more than 170 children’s hospitals. Countless individuals, 90 organizations and 400 media partners unite with Children’s Miracle Network hospitals to help sick and injured kids in local communities. Donations to Children’s Miracle Network create miracles by funding medical care, research and education that saves and improves the lives of 17 million children each year. To learn more go to


About RE/MAX
RE/MAX was founded in 1973 by Dave and Gail Liniger.  From a single office in Denver, Colorado, it has grown into a global network of nearly 100,000 Sales Associates in more than 70 countries, an international presence greater than any of its competitors.
RE/MAX has been honored as the leading real estate franchise for 9 of the last 11 years in the oldest and most respected ranking, “The Franchise 500 Survey,” published by Entrepreneur Magazine.
Today, all the home listings in thousands of cities and towns can be found at
<> , which is the most visited real estate franchise web site.
(ComScore, Jan.-Oct. 2009;, Feb. 2008-Oct.2009; Hitwise, Jan.- Oct. 2009)

RE/MAX International is proud of its Premier Community Citizenship, which has raised over $100 million for deserving organizations like Susan G. Komen for the Cure®, Children’s Miracle Network and The Sentinels of Freedom Foundation.   
For information on RE/MAX International visit:

Press Contacts:         


Shami Sandhu



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For Immediate Release


RE/MAX River City Receives Award from Children's Miracle Network


Edmonton, Alberta 15 February, 2010— Even as the housing crisis continues to impact the economy and the real estate market, RE/MAX agents continue to live up to their motto “Outstanding Agents, Outstanding Results®” in their support of Children’s Miracle Network.  RE/MAX River City was recognized for being the top contributing office for the Stollery Children’s Hospital for the fourth consecutive time during an exclusive awards event on Saturday, February 13th at the annual RE/MAX Western Canada conference in Edmonton.


The award was presented by John Hartman, Chief International Officer in recognition of RE/MAX River City achieving Top Contributor for the Northern Alberta Area.


“I am so honored to receive this award, on behalf of my office. We are passionate supporters of Children's Miracle Network and are pleased to help the Stollery Children’s Hospital provide local children with the facilities, services and expertise they deserve. It is our privilege to be able to give back to the community where we live and work.”


Since 1992, RE/MAX agents in Western Canada raised over $35 million for Children’s Miracle Network hospitals.  “Year after year, and despite the challenges that face their industry, RE/MAX agents prove that their compassion for the community defines who they are and how they do business. Through the Miracle Home® program, where donations are made with each real estate transaction, agents’ cumulative efforts enable our network of hospitals to bring expert care to millions of deserving children,” said Scott Burt, president and CEO of Children’s Miracle Network.  



About Children's Miracle Network

Children's Miracle Network is a non-profit organization dedicated to saving and improving the lives of children by raising funds for children’s hospitals. Each year the 170 Children's Miracle Network hospitals provide the finest medical care, life-saving research and preventative education to help millions of kids overcome diseases and injuries of every kind. To learn more go to


About RE/MAX International

RE/MAX was founded by Dave and Gail Liniger in 1973. It has grown from a single office in Denver, Colorado, to be a global network of nearly 100,000 real estate agents in more than 70 countries. Today, nearly all U.S. home listings can be found at, the most visited Web site of any real estate network. No one in the world sells more real estate than RE/MAX.



Press Contact:      Shami Sandhu



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Canada's Favorite Agents at RE/MAX River City

Contact the Broker at 780-439-7000

Old Strathcona Office:780-439-7000
South Office:780-485-5005
Toll Free:1-800-265-9518
Old Strathcona
#100, 10328-81 Avenue
Edmonton, AB
T6E 1X2 Cananda


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